NIKE AIR MAX FIRST LOOK SHOES NAVY FUCHSIA BLUE
Sneakerheads have reason to celebrate. After 31 years, Nike is re-releasing one of its most iconic kicks. No, these shoes aren't
associated with any GOAT basketball player or pop-culture megastar. The shoe brand is giving fans a chance to cop the Air Sock Racer,
which first made headlines in 1986.
According to Footwear News, the Air Sock Racer is getting a 2017 update with the release of the Air Sock Racer Ultra Flyknit, which takes
the '80s athletic shoe and propels it into the modern day. If the shoe's looks aren't exactly your thing — they resemble a pair of socks
attached to a sole via two seatbelt-like straps — know that these sneakers come with a pedigree that few shoes can boast.
Bruce Kilgore designed the original Air Sock Racer. He's the same name behind Nike's Air Force 1 and Air Jordan 2. The Air Sock Racer
also set the stage for a lot of Nike's current tech with its stretchy mesh uppers (a precursor to Flyknit) and a lightweight, flexible
sole (pre-Nike Free tech). Originally designed for marathon running, the shoes can withstand 26-mile runs with ease, but collectors were
more apt to keep them locked away than have them hit the pavement.
2017年4月17日星期一
2017年4月11日星期二
The New Nike LeBron 14s Have Serious 'Back to the Future' Vibes
NIKE ZOOM JEREMY LIN HYPERFUSE 2016 LOW5 BASKETBALL SHOES WHITE
There is probably no shoe more influential in the world of sneakers than Back to the Future: Part II's Nike Air Mag. Which is
impressive considering that, for most of its lifetime, it was essentially a fictional sneaker. But going all the way back to the early
'90s there's been, among others, the Nike SB Dunk "McFly," the Nike Air "Mag" 90, the Nike KD 5 "Mag," and now, after tapping the
legendary sneaks for LeBron's 9 and 12 models, Nike is again returning to the Mag well for a new edition of the LeBron 14.
There is probably no shoe more influential in the world of sneakers than Back to the Future: Part II's Nike Air Mag. Which is
impressive considering that, for most of its lifetime, it was essentially a fictional sneaker. But going all the way back to the early
'90s there's been, among others, the Nike SB Dunk "McFly," the Nike Air "Mag" 90, the Nike KD 5 "Mag," and now, after tapping the
legendary sneaks for LeBron's 9 and 12 models, Nike is again returning to the Mag well for a new edition of the LeBron 14.
2017年4月7日星期五
Nike’s Vice President of Innovation Kathy Gomez Helps Keep the Air Max Relevant
On March 26, Nike celebrated its annual Air Max Day, honoring one of the most beloved sneaker series of all time. Special Air Max pop-up locations in four major cities were set up across the U.S., to present the rich history of the sneaker, as well as the future of the Air Max shoe design, with its Nike Sneakeasy locations.
In conjunction with this year’s Air Max Day, Nike also celebrated the 30th anniversary of the Air Max 1 sneaker. Known for changing the game with its innovative design and helping push sneaker culture forward, the Air Max 1 still remains a classic after all these years. The brand looked into the future of the Air Max series with a next-generation silhouette, the Nike Air VaporMax. Constructed with a Flyknit upper and an air bubble cushioning system, the VaporMax has been one of the most highly anticipated sneakers since images of the shoe surfaced on the internet a few months back.
During a recent visit to Nike’s Sneakeasy pop-up location in New York, XXL got a chance to check out the Nike’s Air Max activation featuring a mix of retros, remixes and innovations. In addition to checking out the Swoosh’s pop-up shop, XXL spoke with Vice President of Nike Innovation, Kathy Gomez, to discuss the legacy of the Air Max series, the latest VaporMax release and the future of the historic sneaker line. Check out the interview below.
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